Strata, the award-winning brand experience agency group, has acquired Wonderland, a female-led London-based experiential event production agency delivering creative events and experiences for global brands.
The acquisition adds further creative firepower and experiential design expertise to Strata, opening up new sector opportunities and high-level briefs. It increases capacity across the group and supports Strata’s strategy to diversify its sector mix and reduce risk by broadening its client portfolio.
Crowe provided financial and tax due diligence. Dan Nixon led the Corporate Finance team with support from Monty Cann and Christos Omorphos. Tax due diligence was led by Emma Reynolds supported by Martin Birley and Elli-ann Tebbutt.
"We have worked with the team at Crowe on a number of acquisitions and they are now an integral partner in our process team. They work with speed, detail, efficiency and pragmatic commercialism. They also have access to a broader team when specialist challenges present themselves."
Simon Hambley, CEO, Strata