Buki Obayiuwana

I am a senior transformation leader with a track record of helping organisations optimise performance, drive strategic change, and embed lasting improvements.

As Managing Director of AI, Change and Transformation Consulting at Crowe UK, I work with organisations to reshape their operating models, enhance operational efficiency, reduce costs, and navigate the impact of complex market and regulatory challenges on their ways of working.

With deep expertise in business transformation, operational excellence, automation, and artificial intelligence (AI)-enabled change, I partner with leadership teams to translate strategic ambitions into practical, results-driven solutions. My focus is on making transformation work in the real world, ensuring that change is not only well-designed but also successfully delivered and sustained. AI is reshaping how businesses operate, but its successful adoption requires more than just technology. It demands the right strategy, governance, and execution. I help organisations unlock the potential of AI to enhance decision-making, automate processes, and drive efficiency, ensuring they adopt AI in a structured, risk-aware, and value-driven way.

I am a qualified accountant and have held senior roles in the insurance and consulting sectors. I am an experienced Non-Executive Director, and Committee Chair for non-profit organisations, including a campaign organisation and a religious charity.