The Chevrolet Corvette has become the fastest vehicle from an American manufacturer in recent history to take on Germany’s famed 12.9-mile (21-km) Nürburgring Nordschleife circuit. The Corvette ZR1X set a record lap time of less than 7 minutes, besting a recent run by Ford, says General Motors’ bowtie brand. “Corvette ZR1X vehicle dynamics engineer Drew Cattell completed a 6:49.275 lap in the electrified all-wheel-drive ZR1X and now has the fastest lap time of any non-professional racecar driver at the Nürburgring.
Source: WardsAuto
Toyota, Ford, Hyundai, Genesis, Kia and Mazda reported robust U.S. sales gains in July, a month that analysts said includes several unusual factors obscuring true market conditions. Subaru posted a modest gain while sales increased slightly at Honda. The seasonally adjusted annual sales rate for July rose to 16.9 million from 15.7 million in June, according to Motor Intelligence. Ford Motor Co. said total sales grew 9.4 percent to 188,374 vehicles. Ford brand sales improved 9.6 percent to 180,415 vehicles while Lincoln rose 4.7 percent to 7,959. Ford said hybrid vehicle deliveries rose 12 percent while electric vehicle sales fell 0.2 percent. F-Series pickup sales gained 6.6 percent to 73,538, and Lincoln was paced by Aviator sales nearly quadrupling to 1,470.
Source: Automotive News
An increasingly outspoken Ford Motor Co. is seeking tariff relief from the Trump administration after the White House reached trade agreements this past week with European and Asian trade partners but not Mexico and Canada. The United States' neighbors play a crucial role in the automotive supply chain. But Ford and other select voices for Michigan's signature industry are decrying continued uncertainty over regional trade relationships and claiming they now face a competitive disadvantage compared to overseas exporters. The F-150 maker has spent several days making the case to the public — and the White House — that the company is being penalized for its highly North American manufacturing process and described the situation as "urgent."
Source: The Detroit News
For quite some time, Tesla has enjoyed the highest (or near-highest) loyalty rates in the automotive industry, with its customers proving to be quite satisfied with their vehicles and the company, in general. In fact, Tesla even overtook Ford for the top spot in the 2023 S&P Global Mobility Automotive Loyalty Awards after The Blue Oval enjoyed a 12-year run atop that list. However, things have certainly changed in recent months, and a decision made by Tesla CEO Elon Musk last summer has had a profound effect on the company’s customer loyalty.
According to Reuters, new data from S&P Global Mobility shows that Tesla’s customer loyalty hit a high mark in June 2024 as 73 percent of existing U.S.-based owners opted to purchase another Tesla vehicle when the time came to do so. The very next month, Musk threw his public support behind now-President Donald Trump, which has since caused that same figure to dip to just 49.9 percent in March, below the industry average.
Tesla’s loyalty did improve by May, however, to 57.4 percent, which moved it back above the industry average – on par with Toyota, but also behind Ford and Chevrolet. Regardless, this dramatic fall that coincides with Musk’s decision to take a side in the last presidential election highlights just how risky such moves can be. Such a fall from a dominant position in customer loyalty is “unprecedented,” according to S&P analyst Tom Libby, who said “I’ve never seen this rapid of a decline in such a short period of time.”
At the same time, Ford has improved its consumer loyalty in a variety of recent studies. Previously, S&P loyalty data revealed that Ford owners are the least likely to be “one and done” when it comes to purchasing a vehicle from the brand, in fact. Additionally, Ford topped the truck rankings in the J.D. Power 2024 U.S. Automotive Brand Loyalty Study, while the Ford Expedition ranked first among all full-size SUVs in S&P’s 2024 Global Mobility Automotive Loyalty Awards.
Source: Ford Authority
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