Chad Kellar is chief revenue and transformation officer at Crowe, where he leads the newly established revenue and transformation function. Reporting to the CEO and serving on Crowe Advisory LLC’s management committee, Chad connects efforts across the organization to drive profitable revenue growth – bringing together go-to-market strategy, cross-selling, and service-line expansion on the revenue side, and operational excellence, efficiency, and innovation – including the strategic use of AI and automation — on the transformation side.
Chad brings more than 20 years of experience at Crowe, having worked within and alongside nearly every business unit over the course of his career – most recently as managing partner of the advisory business unit, which specializes in transaction advisory, performance improvement, and economic consulting. He has built a reputation as both a growth leader and an enterprise operator, combining meaningful revenue and profit accountability with a track record of leading complex, cross-functional transformation initiatives that turn strategy into measurable results.