Find out which technologies are attracting the most attention and investment from metals companies this year.
Tech investments persist in uncertainty
Even with uncertainty in global trade, the majority of respondents in our 2025 technology in metals survey reported an increase in their tech investments. Where are they investing?
Discover what your peers identified as the most critical technology trends right now with the Crowe “2025 Technology in Metals Survey Report,” available now.
Key insights
Survey findings
- Digital technology investments
- Challenges and opportunities
- AI adoption and enterprise technology
- Cybersecurity
- Technology road map
Digital technology investments
What area of your business has been most affected by investments in technology?
Top four responses:
- Production efficiency: 38%
- Employee experience: 25%
- Sales and marketing: 17%
- Customer satisfaction: 4%
Challenges and opportunities
Where are you on a digital transformation road map?
- We have a strategy, and we are actively taking steps forward: 44%
- We are developing a strategy: 28%
- We do not have a road map: 20%
- We have a strategy, but we are not actively taking steps forward: 4%
- Unsure: 4%
AI adoption and enterprise technology
Where is your organization using AI today?
Respondents could select multiple answers.
- We don’t use AI: 36%
- Data analysis: 32%
- Sales and marketing: 32%
- Quality management: 20%
- Unsure: 20%
- Product engineering: 4%
- Machine and asset maintenance: 4%
Cybersecurity
Previous survey respondents have repeatedly named cybersecurity as the most significant IT-related concern. What steps have you taken to mitigate the risk of cyberthreats?
Respondents could select multiple answers.
- Providing training for employees: 75%
- Moving from on-premises to cloud solutions: 58%
- Hiring internal cybersecurity resources: 54%
- Hiring a third-party security team: 41%
- Adding insurance: 41%
Technology road map
Which of the following technologies and approaches are currently in use at your company?
Respondents could select multiple answers.
- AI: 38%
- IoT: 25%
- Additive manufacturing: 13%
- Augmented reality (AR) or virtual reality (VR): 8%
- None: 50%
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