Forward-thinking leaders are finding value in volatility by focusing on talent, technology (particularly artificial intelligence [AI]), and their financial fundamentals. Discover further findings from the latest Crowe Executive Outlook Study, conducted in collaboration with Forbes.
In collaboration with Forbes, Crowe surveyed executives to uncover new leadership strategies in the face of market uncertainty.
At Crowe, we believe that the most successful business leaders are those who embrace volatility and use it as a catalyst for finding opportunities. Thanks to the Crowe Executive Outlook Study, we now have timely research that supports this perspective.
Today, leaders of all types of organizations face volatility in the form of market turbulence, changing consumer trends, emerging technologies, and other areas. What sets truly innovative leaders apart, though, is their proactive and even positive attitude toward these shifts. Read our report on the findings from the latest Crowe Executive Outlook Study and learn more about how innovative leaders pull their organizations forward faster during volatile times.
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2023 Crowe Executive Outlook Study
Crowe, in collaboration with Forbes, surveyed 500 industry executives of companies with $500 million or more in yearly revenues. The results reinforce findings first established in the preceding study that attitude toward volatility remains a key indicator of enterprise success across several metrics – even as most respondents view uncertainty as less of a threat. Using their respective views on volatility as a litmus test, three groups are represented in proportions nearly identical to the first study.
62% of those surveyed reported that their organizations are less likely to view volatility favorably, but might see avenues of opportunity.
13% of those surveyed do not think their organizations view volatility as an opportunity.
This new analysis explores how embracing volatility and seeking opportunities to innovate in the face of risk can make organizations more responsive, more capable, and more likely to meet or exceed revenue growth targets.
As in the previous study, executives in the Leaders category report greater tangible enterprise successes than their peers, with higher revenue growth rates as well as greater success in both reducing risks and deriving value from volatility. Leaders, who generally are in the banking, insurance, and technology, media, and telecommunications industries, say they are more likely to invest in workforce skills and workplace diversity. They also report that their organizations are well equipped to benefit from volatility.
Findings from our recent research, conducted in collaboration with Forbes, revealed differences between leaders and laggards in terms of business benefit. Within our framework, Leaders are defined as those who see volatility as an opportunity for their organization, while Laggards do not.
From AI to talent management, find out how forward-thinking leaders are approaching changes ahead.
“The best companies and leaders are the ones who can truly balance the now while also maintaining a vision for what the future holds. It’s not about predicting the future; it’s about a relentless commitment to building and enabling an agile organization that is willing to reimagine and disrupt itself.”
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