Welcome

Helping clients make smart decisions that create lasting value is at the heart of everything we do. One of the most prevalent challenges for business leaders is how to ensure decision-making is efficient, effective and driving growth in what, for many, is an uncertain environment. Through The Art of Smart we share expert opinion from inside and outside of Crowe to provide vital and actionable insight to leaders, wherever they do business.

The success factors consistent in smart decision-making

No organization is immune to the impact of luck, but – chance aside – how a business fares in good times and bad will be dictated more by its decision-making approach than by anything else. Four factors we believe are vital to smart decision-making are those shown below. Click on an icon to find out more on each of these.

Latest insights

Expert Insights to Help Business Leaders Manage Remote Teams

Virtual cocktails, coffee roulette and compassionate leadership all help, as does being bold and innovative with remote-working policies.

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Taj Hotels
Top Decision-Making Tips From The CEO Of Indian Hotels Company Limited
Puneet Chhatwal explains why a clear, holistic strategy is now business critical and how innovation, boldness, and diversity combine to drive growth
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Six Steps To Create A Culture Of Sustainability: Tips From Formula E
The all-electric racing series collaborates with teams and partners to counteract climate change
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Driving Sustainability And Growth: Learning From Formula E's Success
The popularity of the all-electric racing series serves to highlight the benefits of being a bold pace setter
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Innovate With A Frugal Mindset: Q&A With Bolt's Head of Sustainability
Sandra Särav reveals how Bolt drives growth through retaining a startup mentality and investing in green initiatives
Hospitality And Travel Predictions For 2021 And Beyond
Recovery Mode: Hospitality And Travel Predictions For 2021 And Beyond
Three experts from Horwath HTL discuss how the coronavirus crisis has exposed vulnerabilities in the industry and created opportunities for innovation
Three scientists working in a biotech laboratory
Be Bold: Biotech Success In Coronavirus Crisis Should Inspire Leaders
Dr Pam Hrubey praises the biotech sector's boldness and explains what other industries could - and should - learn from the biotech trailblazers.
David Mellor
The Art Of Smart: More Critical Than Ever
Making smarter decisions that create lasting value is hard for leaders in a world of constant change and accelerated evolution – Crowe is here to help
Technology Trends
Technology Trends Shaping Business In 2025
Trust, data and agility will power leading organizations, and greater collaboration, plus more investment in cloud computing and AI, will reap rewards
Supply Chain Revolution
COVID-19 And A Supply Chain Revolution
The coronavirus pandemic exposed systemic problems, but agile organizations established more transparent, technology-powered processes – here's how
Taj Hotels
Top Decision-Making Tips From The CEO Of Indian Hotels Company Limited
Puneet Chhatwal explains why a clear, holistic strategy is now business critical and how innovation, boldness, and diversity combine to drive growth
Envision Virgin Racing Formula electric supercar
Six Steps To Create A Culture Of Sustainability: Tips From Formula E
The all-electric racing series collaborates with teams and partners to counteract climate change
Electric supercars on a racetrack going through a tunnel
Driving Sustainability And Growth: Learning From Formula E's Success
The popularity of the all-electric racing series serves to highlight the benefits of being a bold pace setter
Woman holding a mobile phone with the Bolt app open
Innovate With A Frugal Mindset: Q&A With Bolt's Head of Sustainability
Sandra Särav reveals how Bolt drives growth through retaining a startup mentality and investing in green initiatives
Hospitality And Travel Predictions For 2021 And Beyond
Recovery Mode: Hospitality And Travel Predictions For 2021 And Beyond
Three experts from Horwath HTL discuss how the coronavirus crisis has exposed vulnerabilities in the industry and created opportunities for innovation
Three scientists working in a biotech laboratory
Be Bold: Biotech Success In Coronavirus Crisis Should Inspire Leaders
Dr Pam Hrubey praises the biotech sector's boldness and explains what other industries could - and should - learn from the biotech trailblazers.
David Mellor
The Art Of Smart: More Critical Than Ever
Making smarter decisions that create lasting value is hard for leaders in a world of constant change and accelerated evolution – Crowe is here to help
Technology Trends
Technology Trends Shaping Business In 2025
Trust, data and agility will power leading organizations, and greater collaboration, plus more investment in cloud computing and AI, will reap rewards
Supply Chain Revolution
COVID-19 And A Supply Chain Revolution
The coronavirus pandemic exposed systemic problems, but agile organizations established more transparent, technology-powered processes – here's how

Today's business-critical challenges

The Art of Smart's extensive research has identified six business-critical challenges that almost all organizations around the globe face in the short term. Challenges associated with business continuity as the world emerges from the coronavirus pandemic, evolving investment, sustainability with profit, increasing cyberthreat, the future of workplace, and trust in technology.

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About The Art of Smart

Discover the background to The Art of Smart; our ambitions, our global research, key themes, significant current trends, and more.

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Media Pack

A collection of selected resources and downloadable media assets from The Art of Smart campaign for promotional use.

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The Art of Smart on Youtube

New for 2021. Visit the Art of Smart's YouTube channel to watch a selection of in-depth interviews and discussions with thought leaders and topic experts from around the globe.

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Do you want to learn more?
Reach out to our experts to discuss your business-critical topics so we can help your organization thrive.