Executive, Marketing Communications

Location: Kuala Lumpur

Responsibilities

  • Social Media 
    Create and publish social media content (includes designing visuals and writing copy) to promote the firm’s services, programs, events and learning content with the objective to increase public awareness, generate leads, and create traffic to the website.
  • Digital Marketing
    Oversee all aspects of email marketing campaigns, including content creation, and the dissemination of copy. Optimize email creative and template structure based on best practices and manage audience lists.
  • Branding
    Ensure brand consistency, accuracy, and quality across all design outputs in line with Crowe’s corporate style and brand guidelines.
  • Collaborations
    Manage and liaise internally within the team, vendors, and business partners to ensure success of marketing and business development campaigns / projects.
  • Events
    Involved in planning, organizing and assisting in all internal and external firm events including seminars, webinars, exhibitions, etc.
  • Project Management
    Plan, coordinate and execute the relevant marketing projects for content updates / events / shooting where necessary. Must be able to analyse and evaluate the results of all marketing activities, events with findings, recommendations for continuous improvements on performance of marketing initiative.

 

Requirements

  • Bachelor's Degree/Post Graduate Diploma/ in Marketing, Advertising / Media, Art / Design / Creative Multimedia or related discipline
  • Creative thinking and can bring fresh ideas to the table.
  • Excellent command of spoken and written English is required. Proficiency in Mandarin will be advantageous.
  • Demonstrated skills in copywriting, designing, proofing and editing.
  • Proficient in Microsoft office applications especially PowerPoint for proposals and presentation.
  • Knowledge and experience in branding, marketing, digital marketing, social media marketing, other marketing tools (i.e. Photoshop, photography, videography, video editing) would be an added advantage.  
  • Strong ability to work independently and also as team player where frequent collaboration across functional teams is necessary.

 

Send Resume