Heather MacDonald-Santiago

Heather MacDonald-Santiago

Director, Marketing & Communications

2 St. Clair Avenue East, Suite 1100, Toronto, ON, M4T 2T5


Heather MacDonald-Santiago is the Business Development & Marketing Director at Crowe Soberman. Heather has over 20 years experience within professional services having worked with lawyers, architects and presently accountants. Prior to joining Crowe Soberman, Heather worked with a social marketing firm in Toronto.

Heather is creative, diplomatic and a “big picture thinker” with an exceptional eye for detail. With strengths including research and writing, Heather has contributed articles to Marketing Tidbits and the firm’s blog, inFocus.

Heather was the top graduating student in her class and received a BFA (with distinction) from Concordia University. She also received a fellowship to pursue a MA at the University of Victoria.

Heather continues her pursuit of excellence and engages in a number of continuing education and professional development programs offered through various professional associations, such as the Association for Accounting Marketing, International Association of Business Communicators, PM Forum and Canadian Marketing Association.

Heather MacDonald-Santiago recently joined the Canadian Partner Task Force for the Association of Accounting Marketing. She has also become a member of the Diversity, Equity and Inclusion Circle with AAM.


  • Bachelor of Fine Arts (BFA), Concordia University
  • Masters of Art (History in Art), University of Victoria

Professional Affiliations

  • Association for Accounting Marketing
  • International Association of Business Communicators (IABC)
  • Professional Marketers (PM) Forum
  • Canadian Marketing (CM) Association